And now for a bit of process mapping, here comes my blog routine checklist:
Take the pulse:
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Check that my blog is live. Report any performance issues to my blog tool provider.
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Check new comments and trackbacks to my blog.
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Check my email for feedback to my blog.
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Check Sitemeter for visits, referrals, search terms, entry page ranking. Scan for clues as to which parts of my blog people read most, how they find my blog, and assess where I could do a better job at helping them find the information they are looking for.
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Check for references to my blog, e.g. Google Alerts, Technorati, etc. (See also: 'Google Alerts serve The Long Tail')
Produce new content (see also: blog entry creation v.0.6):
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Respond to comments, trackbacks, email and references. Produce one or more new blog entries if relevant. Respond via email, comments or trackbacks.
- Bookmark blog entries, referrals and interesting new-found sources for future reference.
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Follow-up on blog posts "today a year ago". Assess if the one-year-old topics call for updates. Produce one or more new blog entries if relevant.
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Blog the conversation. Check a number of sources on what's hot in my areas of interest. Engage where relevant.
- Review mindmap of blog topics. Blog proactively. Own stuff.
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